FITBIT
CES BOOTH

ART DIRECTION & DESIGN 

I designed all the booth graphics and even spent an all-nighter in Vegas unboxing dozens of trackers and smartwatches for Fitbit’s CES booth in 2016. The centerpiece of the booth was a larger-than-life Fitbit Blaze featuring an LED watch face that showed off its different screens and functions. We worked closely with UK creative agency, Russian Doll, to bring the booth to life.



MICROSOFT
RETAIL STORE

ART DIRECTION & DESIGN 

As art director for Swirl's biggest account, I had a key role in shaping the Microsoft Store experience by creating high-impact in-store graphics for over 80 retail locations. Here are a few examples from select locations.


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